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About Us

Share to Buy – making housing affordable​

In an age where barriers to home ownership seem ever higher, affordable home ownership schemes can make a real difference. Share to Buy is committed to making affordable housing schemes truly accessible and transparent online. Our main website,, is a ‘one stop shop’ for affordable home ownership schemes – you can search for shared ownership properties and find a mortgage to buy them with, all in one process.

First Steps

Our London portal,, is the official home of the Mayor of London’s FIRST STEPS scheme. FIRST STEPS covers all the main affordable home ownership products in London – including shared ownership (part buy part rent).

Company background

Share to Buy started as mortgage brokers focused on shared mortgages in 2004, expanding into a property portal and ‘one stop shop’ in 2010. Share to Buy continues to offer mortgage services focused on the affordable homes sector, and as such, Share to Buy ltd is authorised and regulated by the Financial Conduct Authority. We have used our experience as mortgage brokers to build a property portal where affordability is a key part of the interactive experience: for each property, we estimate the deposit needed to buy the home and the potential monthly payments when you move in.

Helping the homeless

For all mortgages we arrange, we donate £10 towards helping homeless people. Specifically, for every mortgage we arrange that goes on to complete we make a £10 donation to Broadway Homelessness & Support (Registered Charity 274403). James Cartlidge (pictured), our co-founder and Director, is a volunteer small business adviser to the Broadway charity, assisting in their effort to help homeless people start businesses of their own.


Share to Buy Ltd is authorised and regulated by the Financial Conduct Authority. FCA register number 306800. You can find more detail on our status in our Initial Disclosure Document [109k] and Terms of Business.

For further information, contact us or write to: Share to Buy, PO Box 11998, Sudbury CO10 3BS. Registered in England and Wales no: 04909788.