Guest Blog: Own 100% of your home for 20% less in the part of London that you love

Who are Pocket Living?

Pocket Living’s mission is to develop homes for the millions of middle-earning Londoners who contribute to their city in so many ways but can’t afford to buy their own home.

Pocket create homes for sale at a discount of 20% to the open market. These homes are unique because they are only for first time buyers who live or work locally and buyers own 100% of their home from day one. Help to Buy is also usually available, making the homes even more affordable.

A short walk from Bollo Lane W4, Chiswick High Road has a selection of independent cafes and restaurants.

What’s out there now or coming soon?

Pocket have just launched 84 Pocket one bed homes at Bollo Lane W4 in Ealing, close to Gunnersbury Park and Chiswick Common. Bollo Lane also features two spacious landscaped roof terraces with panoramic views towards central London.

If you do not live or work in Ealing, there is not long to wait as new developments are coming soon at Varcoe Road SE16 in Southwark, Addiscombe Grove CR0 in Croydon, West Green Place N17 in Haringey and Whiting Avenue IG11 in Barking.

An artist’s impression of one of the roof terraces at Pocket’s new development, Bollo Lane W4.

How do Pocket design homes for modern day living and creating communities?

Pocket’s main core product is the compact one bedroom home, although some schemes also include larger homes. The design may look simple but it is extremely smart.

Opening the front door into a light filled hallway, the one bedroom home is divided into three separate rooms – an open plan kitchen / living space, a bedroom with space for a full sized double bed, and a wetroom with large shower area. It is not just the use of space that makes a Pocket home so clever, but the sense of space too. The large full height windows maximise daylight and views whilst a single floor finish unifies the spaces. The home has space for a sofa, TV stand, dining table and all the white goods you would expect from a normal home.

As Pocket homes are for people who live or work locally, communities of people with roots in the area become neighbours. Pocket loves sociable spaces, especially when they are combined with natural daylight, and so includes landscaped roof terraces, communal gardens or innovative work spaces when carefully designing their developments.

To find out more, visit Pocket Living or register here.