Peabody offer virtual viewings and home-buying incentive at Bridge East

East London apartments ideal for working from home

Working from home is the new normal with the millions of employees now carrying out their jobs remotely during the coronavirus lockdown. Before the outbreak more than 1.7 million people already worked mainly from home according to ONS data, while 30% of employees sometimes worked remotely. As the country emerges from the pandemic, it is likely home-working numbers will remain higher than before the virus and more people will choose to keep a dedicated workspace in their own property.

At Peabody’s Bridge East development in East London’s Stratford, the flexible open-plan two and three bedroom apartments have plenty of space to dedicate to an office. Plus, Peabody are currently offering buyers a chance to get up to £8,000 when purchasing their dream home at Bridge East!*

Conveniently located close to the heart of Stratford and the Queen Elizabeth Olympic Park, Bridge East offers a range of stylish, contemporary apartments currently available through Shared Ownership. The apartments come in a range of carefully designed layouts including two and three bedroom apartments with floor to ceiling windows and generous balconies creating an inspiring and user-friendly environment for home-workers. Residents benefit from dedicated concierge services on hand, as well as a private on-site gym providing a valuable fitness amenity once lockdown restrictions are lifted. And when travel is required, whether for work or leisure, excellent transport links close by put all of London in easy reach.

Andrew Peglau, Assistant Director of Marketing at Peabody comments: “Before current circumstances forced us to work from home, flexible working and rising self-employment already meant an increased need for home-working spaces. Now that so many workers and companies have had to experience home-working and seen that in fact it does work, we expect that trend to continue. Our aim is to create homes that are well designed and adaptable to suit people’s lifestyles, so at Bridge East for example a third bedroom makes an ideal home office and communal spaces such as the garden square and gym provide places for the community to come together, social distancing permitting. We also appreciate that buyers often need help getting onto the property ladder in London so our Shared Ownership scheme gives would-be purchasers that much needed boost.”

Interior photo of show home living room at Peabody's Bridge East development

Situated in one of East London’s most vibrant regeneration areas, Bridge East is set on Bow Back River, a branch of the River Lea, offering peaceful riverside walks that are perfect for a break between conference calls. A landscaped communal courtyard garden square also provides space to get outdoors for some fresh air.

Interiors are bright and airy with an elegant, high quality finish and large windows allowing plenty of natural light. The stylish specification includes gloss handleless units in kitchens fitted with a range of integrated Zanussi appliances, quality wool mix carpets, grey oak laminate flooring and a video entry phone for peace of mind.

Located in the vibrant Zone 2 hub of Stratford, Bridge East is close to sought-after neighbourhoods such as Victoria Park and Hackney Wick. Numerous transport connections include Pudding Mill DLR station, a few minutes’ walk away, which provides direct access to Canary Wharf and the City. Stratford itself offers even more public transport options and is set to further improve its connectivity when the Elizabeth Line opens. The area also offers a huge choice for shopping, leisure and eating out with the Westfield Stratford City shopping centre along with the Queen Elizabeth Olympic Park close by.

Homes at Bridge East are sold through SiteSales Property Group. If you’re interested in finding out more about these homes, their sales team are set up to hold online viewings and video calls via Zoom, giving customers the opportunity to ask questions and have a virtual tour of the homes available. Appointments can be booked by calling SiteSales on 0208 502 5758.

Peabody’s Shared Ownership scheme allows buyers to realise their dream of having a home of their own in trendy East London. Through it they can buy the share of the property they can afford, starting from 30%, while paying reduced rent on the remainder. In time, they can ‘staircase’ up to 100% and outright ownership.

Prices at Bridge East start from £144,000 for a 30% share of a two bedroom apartment and from £163,500 for a 30% share of a three bedroom apartment. For information visit or call 0208 502 5758.

*The incentive offered at Bridge East is a 5% cashback calculated on the share purchased and that is redeemable on completion providing contracts have exchanged within 5 working days of a mortgage offer being received by your solicitor.

Interior photo of show home bedroom at Peabody's Bridge East development

Share to Buy is a one stop shop for affordable homes. On our website, you can search for propertieslearn about the mortgage process and find out all you need to know about alternative home buying schemes such as Shared Ownership and Help to Buy via our FAQs and guides.